paronomasia
From LSJ
Έγ', ὦ ταλαίπωρ', αὐτὸς ὧν χρείᾳ πάρει. Τὰ πολλὰ γάρ τοι ῥήματ' ἢ τέρψαντά τι, ἢ δυσχεράναντ', ἢ κατοικτίσαντά πως, παρέσχε φωνὴν τοῖς ἀφωνήτοις τινά –> Wretched brother, tell him what you need. A multitude of words can be pleasurable, burdensome, or they can arouse pity somehow — they give a kind of voice to the voiceless.
Latin > English (Lewis & Short)
părŏnŏmăsĭa: ae, f., = παρονομασία,
I a figure of speech (pure Lat. agnominatio), Rutil. Lup. 1, 3, p. 11 Ruhnk.