κατάκρασις
From LSJ
πείθεται πᾶς ἥδιον ἢ βιάζεται (Dio Cassius, Historiae Romanae 8.36.3) → it's always more pleasant to be persuaded than to be forced
English (LSJ)
εως, ἡ,
A = κατακέρασις, Plu.2.688c, Gal.1.212. II Arith., multiplication, opp. παράθεσις (addition), Theol.Ar.10,12; ἄρσενος καὶ θήλεος κ., i.e. multiplication of two by three, Iamb.in Nic. p.34 P.