tradux
From LSJ
ὃν οὐ τύπτει λόγος οὐδὲ ῥάβδος → if words don't get through, neither a beating will | if the carrot doesn't work, the stick will not work either | whom words do not strike, neither does the rod
Latin > English (Lewis & Short)
trādux: ŭcis, m. traduco, what is led or brought over; hence, in econom. lang.,
I a vine-branch, vine-layer trained for propagation.
I Lit., Varr. R. R. 1, 8, 4; Col. 5, 7, 3 sq.; 4, 29, 13; Plin. 17, 23, 35, § 211; Tac. H. 2, 25 fin.—
II Transf.: ne traduce carnis transfundi in subolem credatur fons animarum, Prud. Apoth. 983.—In appos., with materia: traduce materiā, Sev. Aetn. 566.